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Reutlingen, Germany
Short-Course Graduate Business Programs
Marienkirche, Reutlingen, Germany
Program:
Join international students for these one and two-week graduate courses at Reutlingen University, near Stuttgart. No knowledge of German is required. Earn 3 credit hours for MGMT 592 Special Topics, which can count as an elective toward an MBA or Graduate Certificate in Business.
Accommodation:
1) Triple_E Management Game: Holiday resort near Reutlingen, all meals included
2) All other Courses: Small hotel near campus, meals not included, except breakfast
Triple_E Management Game: June 1-7, 2008
Prof. Werner Glaser
Target Group:
- All MBA students
Course objectives:
- To prepare participants for the tasks of general management
- To impart knowledge of business behaviour, strategic and marketing behaviour and social competence
Pre-requisites for Participation:
- Have completed 1st and 2nd semester courses of the MBA
Course Contents:
- Students will form several companies
- The companies invest, produce goods and sell them in 10 game periods
- The companies plan and decide their strategies on their own databases
- Each period is simulated on the directors computer
- Results are returned to companies for analysis and decisions about next period
- Results consist of reports on balance, profit and loss, financial status, and market information
as well as competition, co-operation is also possible between companies
Teaching Methods:
- Introductory lecture
- Computer-based planning and decision-making
- Strategic planning in groups
Required Reading:
- Handbook to be handed out at beginning of first session
Technology Marketing: June 2-13, 2008
Prof. Dr. Jφrg Fuss
Target Group: - Students who are interested in a career in Technological Companies and Markets
- Special emphasis on Inbound, Outbound and Project Marketing
Pre-requisites for Participation: - 1st and 2nd semester Marketing
Course Contents:
- Outbound Technology Marketing - Characteristics of innovative technology - Customer profiles - Communication content - Technology decision process - Communication channels / networks- Innovation Management (Inbound) - Benefit Design
- Selling Arguments
- R&D Management
- Market Introduction, Case study
- International Project Marketing with Case Study
Teaching Methods:
- Lectures
- Cases/Exercises
- Presentations
Exams:
- Presentations Required Reading:
- Kotler, Marketing Management
- Mohr, Marketing of High-Technology Products and Innovations
International Economics: June 16-27, 2008
Prof. Dr. Stephan Seiter
Target Group
- Students who are interested in international economic relations
Pre-requisites for Participation
- Economics
Course Content:
- The course will deal with these topics:
* The Balance of Payments
* Classical Trade Theory
* New Trade Theory
* Protectionism and Trade Policy
* Macroeconomics of Open Economies
* Globalization and Employment
Teaching Methods
- Lectures
- Cases/Exercises
- Presentations
Exams
- Two-hour written examination
Required Reading
-Textbook:
Krugman, P.R./Obstfeld, M. (2005), International Economics:
Theory and Policy, 7th edition. Boston et al.: Pearson Addison-Wesley.
-Additional Textbook:
Blanchard, O. (2005), Macroeconomics, Fourth edition
Prentice Hall International Edition, Upper Saddle River (NJ): Pearson Education
International Financial Markets & Private Finance: June 30-July 11, 2008
Prof. Dr. Rolf J. Daxhammer
Target Group:
- Students who are interested in a career in Financial Services
- Special emphasis on Investment Banking
Pre-requisites for Participation:
- Economics
- Introduction to Managerial Finance
Course Contents (brief description / course structure):
- Introduction to Financial Markets and the Financial Industry
- Money Market
- Debt Market
- Equity Market
- Derivatives
- Investment Instruments
- Investment Banking Services
Teaching Methods:
- Lectures
- Cases/Exercises
- Presentations
Exams: - Two-hour written examination or project report and presentation
Required Reading: - Bodie/Kane/Marcus (2005): Investments, Boston
EMU PROGRAM FEES:
Program fee for all courses other than Triple_E Management Game: $300.00
Program fee includes:
*International Student ID Card
*Health insurance
*Reutlingen tuition
Does not include:
* EMU tuition and fees for 3 credit hours
* Accommodation, approx. 45 Euros/night, single occupancy (see below for currency conversion)
* Meals (except breakfast)
* Round-trip international airfare, approx. $1400.00
* Ground travel from Stuttgart Airport to Reutlingen
* Personal Expenses
Triple_E Management Game: $1200.00
Program fee includes:
*International Student ID Card
*Health insurance
*Reutlingen tuition
*Accommodation & all meals
Does not include:
* EMU tuition and fees for 3 credit hours
* Round-trip international airfare, approx. $1400.00
* Ground travel from Stuttgart Airport to Reutlingen
* Personal Expenses
Click here for dollar-euro currency conversion
APPLICATIONS
Old Town, Reutlingen
For further information:
Office of Academic Programs Abroad
103 Boone Hall
734.487.2424
Or for academic advising related to study abroad:
Graduate Advising
Dawn Gaymer, Asst. Dean
404 Owen, 734.487.4444
Reutlingen Shield
Passport
In
the event you have not yet applied for your passport, please do
so immediately. Applications can be obtained at any County Court
House, Passport Agency or designated post office. For complete passport
information, including printable application forms, see the State
Department Passport Website at: http://www.state.gov/ If you currently have a passport, please check and make sure that
it is valid for six months after the end of the program.
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