Eastern Michigan University

Mon Jan 28, 2013

GM Advertising Research Associate Director Ad Club SAA

From 4:00 PM to 5:00 PM

College of Business - Room 215 Owen Building

Autos, Advertising & Research: General Motors Associate Director Mike Hegener visits EMU COB and discusses the role of research in the advertising and marketing process at the world's largest automaker. Hegener will provide insights about consumers during the evolution from being the world's leader to the research challenges faced over the past few years as GM has faced monumental change throughout his various positions at the automaker. On the heels of the NAIAS auto show, this is sure to be an exciting presentation at EMU.


Cost: Free

Open to the public

LBC Approved: No

Tue Jan 29, 2013

EMU Office of Nutrition Services presents Tracy Boggs, RD

From 6:30 PM to 7:30 PM

Halle Library - Room G03

Wed Jan 30, 2013

Thu Jan 31, 2013

No events

Fri Feb 1, 2013

No events

Sat Feb 2, 2013

No events

Sun Feb 3, 2013

No events

The Political Scene According to Michael Steele

* All calendar items are subject to change

The EMU Calendar is maintained by the Division of Communications and includes events sponsored by University departments or student organizations.

Eastern Michigan University reserves the right to edit information as necessary for accuracy and completeness and to refuse submissions for any reason. Please allow one to two working days for approval.

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