Eastern Michigan University
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EMU Hosts 2016 Business of the Year Award Luncheon 

Published April 26, 2016

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According to students in Eastern Michigan University’s College of Business, Ford Motor Company, Google and Quicken Loans are among the best-run businesses in Michigan. Students chose these top-notch businesses from 27 finalists across nine categories at the 2016 Business of the Year Award Luncheon on March 18. The event, held in the EMU Student Center Ballroom, attracted about 300 people.

Students evaluated businesses based on business strategy, financial performance and other key success factors. Google won in the category of “Information Systems,” Quicken Loans won in the category of “Financial Services,” and Ford Motor Company won in the categories of “Human Resources,” and “Supply Chain.”

“Selecting the finalists and winners helped students develop important analytical skills,” says Michael Tidwell, dean of EMU’s College of Business.

Bernie Swartout, Ford Motor Company director of global compensation and benefits, says he was impressed that COB students were the driving force behind the nominations, performing the necessary research and determining the award winners.

“This was a great learning experience for the students. In fact, one student asked about a practicum project that she could do for credit--I’m looking into it,” says Swartout, a graduate of Eastern’s master’s of science in human resources and organizational development (MSHROD) program.

“The students’ dedication also made the awards special for the nominees. Ford is proud to be a title sponsor of this event,” Swartout adds.

LaNeisha Gunn, team leader of college recruiting and intern programming at Quicken Loans, echoed Swartout’s sentiments.

“What impressed me the most was the caliber of student involvement. All student presenters were excellent representatives of Eastern Michigan University and the College of Business,” Gunn says.The event also included a networking session in which students had opportunities to connect with professionals from the area business community. “This was a unique opportunity for our students. Representatives from businesses of all sizes attended,” says Tidwell.

Gunn agreed. “Eastern does a great job of providing opportunities for students to network and connect with a wide array of industries and fields. This presents ideal opportunities for students to explore career possibilities.”

The free event was hosted by the College of Business Dean’s Board of Student Advisors, and was made possible by sponsors such as Russel Video Services, Rehmann, and Ford Motor Company. This is the third year that the student board has hosted the event.

Eastern Michigan University's College of Business offers an innovative, cutting-edge curriculum that equips today's students for tomorrow's global business environment. The COB has numerous programs that interact with the business community, giving students practical experience working on current business issues. 

College of Business
473 Gary Owen Building
300 W. Michigan Ave.
Ypsilanti, Michigan 48197

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