EASTERN MICHIGAN UNIVERSITY
Division of Academic Affairs
Outline for Submitting Proposals to Revise Programs
Program Name and Code: BUSINESS SERVICES & TECHNOLOGY EDUCATION (BSTE)
Revised program Name and Code : BUSINESS, MANAGEMENT, MARKETING & TECHNOLOGY (BMMT)
Degree : Bachelors of Business Education
Department(s) : SCHOOL OF TECHNOLOGY STUDIES
College(s) : College of technology
I. Rationale - Program Change
Changes have to be made in the Business Service & Technology (BST) program so that the students can equally select courses to meet the new reconfiguration requirements for BST now known and meeting the new requirement for Business, Management, Marketing and Technology (BMMT). Requirements suggested by the State of Michigan will include approximately 12 hours in each of the following areas: General Business, Management, Marketing, and Technology to be recommended for certification.
II. Description of Current Program
The Business Services and Technology education major leads to a Michigan Department of Education Secondary Provisional Certificate and, upon meeting these requirements according to the current Michigan State Plan, a vocational endorsement will be issued. The program prepares prospective teachers in the areas of information processing and management, administrative services, accounting and computing and basic business such as economics, consumer economics, business law, business management, computer literacy and introduction to business. This major can be completed only in conjunction with the bachelor of business education curriculum. Successful completion of this course of studies, in the context of other program requirements, qualifies the student for recommendation for certification for the Michigan Department of Education Secondary Provisional Certificate endorsed in business education, certification code GX, and, with appropriate work experience, certification code Vocational Business(VB) or Vocational Marketing(VM).The new certification code for Business will be Business, Management, Marketing and Technology (GQ), Vocational Business(VB) will remain as the code for Vocational endorsement. To receive the BMMT (GQ) Certification, the student must meet requirements for (VB) or (VM). A BMMT Certificate (GQ) will not be issued without the VB or VM endorsement.
III. Proposed Revision
The revised program will have the following changes:
Business Core:
Ø ACC 240 Principles of Financial Acct. & ACC 241 Principles of Managerial Acct. (6 hrs)
Ø BEDU 201 Micro Computers for Business applications (3 hrs)
Ø BEDU 224 Computer Based Business Mathematics (3 hrs)
Management Core:
Ø BEDU 100 Contemporary Business (3 hrs)
Ø LAW 293 Legal Environment of Business or LAW 503 Legal Principles, Forms of Enterprise & Business Ethics (3 hrs)
Ø BEDU 395 Administering Workplace Systems and Technology (3 hrs)
Ø BEDU 250 Personal Finance (3 hrs)
Marketing Core:
Ø BEDU 200 Principles of Marketing & Office Education (3 hrs)
Ø MKTG 360 Principle of Marketing (3 hrs)
Ø BEDU 366 Methods of Teaching Marketing Education (2 hrs)
Ø Choose at least one course from the following* (3hrs)
v MKTG 261 Contemporary Selling (3 hrs)
v MKTG 363 Retailing (3 hrs)
v MKTG 365 Consumer Behavior (3 hrs)
v MKTG 368 Marketing strategy (3 hrs)
v MKTG 369 Advertising (3 hrs)
v MKTG 374 Business to Business Marketing (3 hrs)
v MKTG 461 Sales Management (3 hrs)
v BEDU 367 Curriculum in Marketing Education (2 hrs)
v BEDU 368 MGMT of Marketing Education Programs (2 hrs)
v BEDU 461 Projects & Simulants in Marketing Education (2 hrs)
IT Core:
Ø BEDU 210 Concepts of Network & Business Technology (3 hrs)
Ø BEDU 311 Digital Tools Communication (3 hrs)
Ø INDT 421 Web Page Development (3 hrs)
Ø BEDU 344 Administration of Computer Systems (3 hrs)
Ø BEDU 496 Records Administration Using Database (3 hrs)
* Total Credit Hours must be equal to 50
Changes from the original program are:
Ø Courses BEDU 119/123/220 are deleted (Required Competencies remain). Students will be required to pass competency evaluation and assessment. Credit by exam will be available.
Ø Course BEDU 310 is deleted
Ø Courses ACC 244, 340, 342, 344 are deleted (To allow for other content areas to be taught)
Ø One new class will be added: BEDU 311 Digital Tools Communication
Ø A new test will be written to match the State Standard Test # 32
IV. Impact
V. Budget
VI. Action of the Department/College
1. Department:
Vote of department faculty: For Against Abstentions
(Enter the number of votes cast in each category.)
I support this proposal. The proposed revision can cannot be implemented within the affected Department(s) without additional College or University resources.
Department Head Signature Date
2. College/Graduate School:
A. College
I support this proposal. The proposed program can cannot be implemented within the affected College without additional University resources.
College Dean Signature Date
B. Graduate School
Associate Dean Signature Date
VII. Approval
Associate Provost Signature Date
VIII. Appendices
A. Market Analysis/Needs Assessment
B. Mandates
C. Request for New Graduate or Undergraduate Course Forms
D. Letters of Support from Impacted Departments
E. Cost Analysis (Complete only if the revision cannot be implemented without additional University resources. Fill in Estimated Resources for the sponsoring department(s). Attach separate estimates for other affected departments.)
Estimated Resources: Year One Year Two Year Three
Faculty / Staff $_________ $_________ $_________
SS&M $_________ $_________ $_________
Equipment $_________ $_________ $_________
Total $_________ $_________ $_________
Eastern Michigan University
Division of Academic Affairs
Directions for Preparing Proposals to Revise Degree Programs
Departments intending to submit proposals for revising programs are encouraged to consult with the Course and Program Development Office and, if appropriate, the Graduate School prior to submitting such proposals. Proposals for program revisions should be submitted in narrative form, according to the following guidelines:
I. Rationale: Explain completely the rationale for the proposed revision. If it is the result of a market analysis or needs
assessment, include documentation as Appendix A. If the revision is the result of state of Michigan, federal or accrediting
agency mandate, attach documentation, including required implementation date, as Appendix B.
II. Description of Current Program: Describe the current program as it appears in the most recent University catalog.Include information about recommended general education courses, major/minor requirements, restricted and general electives,
and the minimum number of total credit hours students completing the program will have taken by the time they graduate.
III. Proposed Revision: Provide a complete description of the revised program, organized so that the current and revised
programs can easily be compared. Include a list of any new or revised courses. Indicate whether the proposed revision will
increase the number of credit hours in the program. If the revision will increase the number of credit hours beyond 128 include a
detailed rationale for the increase. Attach completed Request for New Course and/or Request for Course Revision form for each
proposed new or revised course as Appendix C.
IV. Impact: Indicate whether and how the proposed revision will impact other University programs. Attach letters of support
from affected departments as Appendix D.
V. Budget: Describe the budgetary impact of the proposed revision. If new resources will be needed, indicate their source.
If the revision will require resources beyond those the department or college can provide, attach a cost analysis as Appendix E.
(Note: If a significant portion of the cost of the revised program will be borne by Continuing Education, include evidence of
Continuing Education’s willingness to bear those costs.)