Understanding Coating Raw Materials
July 5, 2016


The coating industry is highly raw-material intensive. Products are formulated using a wide range of raw materials to meet the customers’ demanding requirements of performance, applications, regulations and cost. New raw materials are continuously developed and offered by the suppliers. It becomes increasingly important for the personnel engaged in coatings and related industries to clearly understand and appreciate the role of these raw materials. The primary objective of this course is to provide basic understanding and knowledge on coating raw materials that would help the personnel at various levels in the organization in adding value to their job functions.

Who should attend

This course is designed for personnel engaged in coatings and related industries with their job functions in product development, application, purchase, marketing, customer support, etc. Entry-level chemists in technical/research and in QA area will also especially benefit.

    What you will learn

  • Raw material classes, commercial grades and their specific role in coatings.
  • Raw material (and their selection criteria) for water-borne, solvent-borne, UV curable and powder coating systems.
  • Cost reduction/optimization strategies. Testing and evaluation methods of raw materials.

Course outline:

  • Overview of coating technologies, products and challenges.
  • Raw material groups - their basic role.
  • - Resins/binders
    -Pigments and extenders
  • Types of resins, characteristics and properties of their coatings.
  • - Thermoplastic and thermoset resins
    -Resins for solvent-borne and water-borne coatings
    -Air-drying, heat-curing, UV-cure, moisture-cure types
    -Cost v/s performance, commercial examples
  • Pigments and extenders.
  • - Prime pigments, colorants and extenders- general properties
    - Titanium dioxide pigments
    - ->Various grades and their significance
    - ->Effect on opacity, coverage, durability of coatings
    - ->Cost optimization strategies
    - Extender types, characteristics and their functional role in coatings
    - Cost optimization though effective use of right extender grades
  • Additives for coatings and their significance.
  • - Additives for water-borne and solvent-borne coatings
    - Important groups of additives and their role
    - ->Wetting and dispersing agents
    - ->Theology modifiers
    - ->Flow and leveling agents, coalescing agents
    - ->Specialty additives
  • Raw materials - emerging trends for new technologists (nanotechnology).
  • Testing and evaluation of raw materials.
  • A case study - performance improvement and cost reduction of a selected paint through raw material optimization.


Vijay Mannari, Ph.D

Enrollment is limited to 24.

The fee for the 1-day course is $650 which covers a course-book, lunch each day and all class supplies. Lodging and other meals are not included. A certificate of participation is presented to each registrant.


Read our registration deadline and withdrawal/cancellation policies*

Click the Register Now button, below, to be redirected to the EMU Professional Programs and Training secure registration site and select Polymers and Coatings.

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In the event you are unable to participate, substitutions are welcome at any time – just let us know. Please notify us IN WRITING of cancellations and transfers five (5) business days prior to the start date of the seminar in order to avoid a processing fee of $150. You may email our registrar, Karen Metz, at kmetz@emich.edu or fax your cancellation to 734.481.0509. If you do not attend the seminar and do not cancel or transfer prior to the start date, the seminar fee is non-refundable.

Please note that it is our policy to hold all seminars. However, EMU reserves the right to cancel or reschedule any seminar, if necessary, and to substitute presenters. We will gladly issue seminar fee refunds if cancellation is necessary, but we cannot be responsible for any airfare penalties or other travel expenses that may be incurred due to these changes.