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May 8, 2007 issue
EMU, Ypsilanti Chamber launch Eagle Discount Card Program


By Ted Coutilish

 

Eastern Michigan University, in partnership with the Ypsilanti Area Chamber of Commerce, launched a promotional program May 1 that entitles those persons with EMU or chamber affiliations to receive designated discounts at participating Ypsilanti-area businesses.

The program, called the Eagle Discount Card Program, would include EMU students, employees, interested alumni and retirees, and chamber members who show their identification or membership card to receive the discounts. To date, 33 businesses have joined the program.

SideTrack - discount program

DANDY DISCOUNT: Jaclyn Bessley, an EMU student
employed at SideTrack in Depot
Town, shows off the
Eagle Discount Card Program sticker that denotes the
restaurant is participating in the program that offers
discounts to EMU students, faculty, staff and alumni,
as well as members of the
Ypsilanti Chamber of
Commerce. Amanda Adkins, an EMU student, places
the sticker in the window.

Eastern Michigan and the chamber are promoting participating businesses in various ways:

  • Inclusion in an EMU brochure distributed throughout the University.
  • Recognition on EMU fliers posted in high-traffic campus areas.
  • Visibility through chamber e-mails, Web site, newsletters and meetings.

"With more than 23,000 EMU students and 2,000 EMU employees, plus thousands of alumni, retirees and chamber members, our cardholders are a significant group of local patrons for local businesses," said Theodore G. Coutilish, associate vice president, EMU Marketing and Communications. "Local businesses benefit through increased customer traffic. EMU benefits through increased visibility. And EMU students, employees, alumni and retirees benefit by saving money. A stronger Ypsilanti equals a stronger EMU and vice-versa."

Business owners and managers interested in becoming a part of the no-fee promotional program can call (734) 487-2483 or e-mail eaglediscountcard@emich.edu.

EMU reserves the right to accept or decline any organization's participation in the program.

For more information, visit http://www.emich.edu/eaglediscount.