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May 12, 2009 issue
Recycling survey provides insight into how campus views EMU's recycling efforts


By Amy E. Whitesall

 

Bruce Moses never had to look far to see how disjointed Eastern Michigan's recycling program was.

When the former continuous improvement and planning director's office was in Boone Hall, administrative secretary Ann Rentfrow used to haul two garbage bags of plastic water bottles home every week to recycle them on the curb because there was no place to recycle them at Boone.

"We're avid recyclers at home," Rentfrow said. "I couldn't figure out why they didn't have a recycling project here."

recycling on campus

RECYCLING SURVEY: Gaelan Campbell-Fox, an
EMU senior from Buckley, Mich., places a plastic
bottle in the recycling bin at the Student Center
while talking with Adam Dombrowski, a
sophomore from Willis. A campus committee was
recently charged with identifying ways to
improve recycling at EMU as part of the
University's Academic Quality Improvement
Program (AQIP) process. Photo by Anthony Gattine

Moses, who recently took an administrative job at   Northwest Arkansas Community College, was part of the committee charged with identifying ways to improve recycling at EMU as part of the university's Academic Quality Improvement Program (AQIP) process. In March, the committee surveyed students, faculty and staff to gather impressions of the campus recycling culture — or lack thereof.

"The trend, I would say, is that our constituents are confused," said Moses. "We have no systematic communication about what is important as far as recycling on campus."

Although 55 percent of survey respondents said they always recycle at home, that dropped to 21 percent on campus. Approximately 15 percent of the people who completed the survey said they never recycle on campus.

And when it came to evaluating EMU's support for recycling, 55 percent considered it weak or very weak and another 25 percent tagged the University's support as neither weak nor strong.

"I always move (ambivalent answers) to the negative side," Moses said. "If you're not sure, we're not doing something right."

Seventy percent or more of respondents said they should be able to recycle in dining areas, administrative buildings and classrooms, and 60 percent or more said they wanted to be able to recycle mixed paper, batteries, Styrofoam, computer components and food (compost).

Part of the confusion, said Diane Lynn-Veals, recycling team co-leader, comes from a lack of communication about just what is recyclable on campus. The physical plant's Web site has a list of recyclables at http://www.emich.edu/physplant/green.html. But Lynn-Veals said many people don't click the "Green initiatives" link and, therefore, never find the list.  

Meanwhile, one of the biggest problems with recycling bins in classroom buildings is that people throw trash into the bins. Neither the custodians nor the physical plant's lone recycling student employee have time to sort it, so the entire bin becomes trash.

To initiate change, the recycling team recommended:

  • Using consistent and clearly labeled three-section bins (like the ones used at the Student Center) campus-wide.
  • Adopting a "Reduce, Reuse, Think" slogan to emphasize ways of producing less waste.
  • Establishing a recycling council to keep the program moving and apply for grant money.
  • Giving the physical plant control over all things recycling.
  • Participating in America Recycles Day (Nov. 15) and EMU Recycle Day (typically during move-in.)

"I think people were kind of doing their own things," said Lynn-Veals, who's also a custodial and grounds zone manager with the physical plant. "I think, in the administrative buildings, and the ones we were testing had recycling, but you'd have the physical plant do one thing and student focus groups doing another. This will make it more standard across campus."

The recommendations will go back through EMU's Office of Continuous Improvement and on to management — in this case Associate Vice President for Facilities John Donegan, who's worked extensively with the recycling team already.

"The students want to do it and they've had initiatives. VISION Green and those folks are really strong," Moses said. "We haven't, as an administration, as leadership, embraced the culture of saying recycling is very important to us. I think it trickles down. You've got to model behavior (that you want to see)."