Eastern Michigan University EMU HOME
 
Feature header
 

July 10, 2007 issue
EMU Discount Card program continues to grow with area businesses


By Carrie Stefanski

 

Eagle Discount Card

GET YOUR DISCOUNT CARD: The Eagle Discount Card program continues to grow,
with 45 Ypsilanti-area businesses now participating. Under the program, businesses
extend various discounts to EMU students, faculty, staff, participating alumni and
employees, and Ypsilanti Area Chamber of Commerce members.

It's no secret that pizza and textbooks are staples of life for college students. Satisfying that hunger or taking care of homework will now be a little less taxing in their pocketbooks.

That's because Domino's Pizza and Mike's Bookstore (as well as Michigan Ladder Company) are the newest area businesses to pledge their support for the new Eagle Discount Card program.

Under the program, Ypsilanti-area businesses are extending various discounts on food and merchandise to Eastern Michigan University students, employees, participating alumni and retirees, and Ypsilanti Area Chamber of Commerce members who show their idenfication or membership card. Ted Coutilish, EMU's associate vice president of marketing and communications, said his hope is to get 100 businesses to participate in the program by the start of the school year.

"We encourage all students and employees to take advantage of these special discounts," Coutilish said.

By May 8, one week after the program officially launched, 33 businesses were signed up for the program. Now, 45 businesses are involved. In addition to the three newest businesses to participate, the list includes: Angel Food Catering and Banquet Hall, Aubree's Pizza, Best Damn Sports Bar, Bomber Restaurant, Cady's Grill, Frenchie's, Eagle Crest Golf Club (including The Grille and Ypsilanti Marriott), J. Neil's Mongolian Grille, Pub13 Restaurant and Dueling Pianos, Sidetrack Bar & Grill, Sticks Pool & Pub, Tower Inn Café, Club Divine, Bicycles in Town, Enchanted Florist, Fischer Honda, Garrett's Florist & Garden Center, Hey! It's About Me! Personalized Books, Margolis Nursery Inc., Quinn's Essentials: Gifts, Apparel & Interiors, Von's Supermarket, World of Rocks, Adventure Center Child Care, Charles Reinhart Company, Carriage Cleaners, Dependable Collision Center, Drivers Driveline, Enterprise Rent-A-Car, Esquire Interiors, Gary M. Moss, O.D., International Collision & Frame, Leave No Stone Lending & Rite Real Estate, Real Estate One, Premier Choice Reality, Spa Burjon, Trojan Cleaners, Willow Run Services and Ypsilanti Area Federal Credit Union.

This program not only benefits those receiving discounts, but it also will help local establishments attract new customers and, in turn, increase business. Eagle Discount Card Program stickers are displayed in the storefronts of participating businesses. These stickers not only promote the new discount program, but also promote EMU as an academic institution.

Megan Britton, grassroots marketing manager, sees the program as a way to get Ypsilanti, EMU, and the Chamber of Commerce to work together and increase revenue in the city.

"Businesses and the Eastern community working together will truly benefit Ypsilanti and shed light onto students, faculty, alumni and commerce members so that they can see what great resources and services are available to them," Britton said.

Students and faculty can show their Eagle One Cards to receive discounts specific to each business involved. To get more information on how to obtain an Eagle Discount Card, alumni and retirees can go to http://www.emich.edu/eaglediscount/