Eastern Michigan University and Nelligan Sports
Marketing, Inc. (NSM) announced July 5 that they have agreed
to an exclusive collegiate sports marketing relationship,
enabling NSM to handle all sponsorship and marketing efforts
for the athletic program.
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MARKETING PARTNERSHIP: Eastern Michigan
University and Nelligan Sports Marketing, Inc.
(NSM)
have agreed to an exclusive collegiate sports
marketing relationship. NSM will handle all
sponsorship
and marketing efforts for the athletic
program. |
"It is an exciting time of growth and success for
Eastern Michigan University and our athletic program," said
EMU Director of Athletics Derrick Gragg. "Our coaches
and student-athletes have worked hard on and off the field
to bring pride and success to our University. The MAC record
eight championships that were captured by our men's and
women's teams this past season are just the beginning of
a new era for our programs. As we look to build on our
success and leverage new opportunities for our program,
it is critical that we partner with a sports marketing
company that embraces our spirit, mission and goals. Nelligan
Sports Marketing's unique understanding and unprecedented
record of success in maximizing revenue and exposure for
athletic programs nationwide makes them an ideal partner."
"We are extremely proud and excited to announce our
new partnership with Eastern Michigan University," said
Mike Palisi, senior vice president of Nelligan Sports Marketing. "This
is a time of exciting growth and success at Eastern Michigan
University, which is a tribute to the leadership and the
vision of the administration of the University and the
Athletic Department. Given the positive momentum building
around the University, the vision for future success and
growth and, most notably, the strong and loyal alumni and
fan base that the University delivers, we are confident
that corporate America will embrace Eastern Michigan as
part of the larger college fan base that we have been successful
in marketing to the Fortune 500 companies across the nation.
We look forward to working with Dr. Gragg and his staff
towards building the model corporate partners program."
Nelligan Sports Marketing, Inc. provides sales and marketing
expertise for sports properties worldwide. NSM is dedicated
to building longterm relationships with clients through
exceptional management of the properties represented and
by maximizing revenue growth through its corporate relationships.
NSM represents some of the elite college properties, including
the Pac-10 Conference, the Horizon League, Ball State University,
Colorado State University, Fairfield University, Florida
Atlantic University, Indiana State University, University
of Louisville, Marquette University, Middle Tennessee State
University, Princeton University, Providence College, Rutgers
University, University of West Virginia, University of
Wisconsin at Green Bay, Wright State University, the Colonial
Athletic Association and its twelve (12) member institutions.
For more information about Nelligan Sports Marketing,
please visit www.nelligansports.com
