We have a day to give thanks, two days to get deals; it's time to have a day to give back. That is why this year, Eastern Michigan University has become an official partner of #GivingTuesday, a national movement that kicks off the giving season with a day dedicated to charitable giving.
In the spirit of celebrating our good fortune, strong community values and educational excellence, EMU will harness the power of social media and the generosity of our alumni, friends, faculty, staff and students. We will be counting all gifts made to EMU via web, phone, and mail on December 3rd as part of our #GivingTuesday campaign. Be a part of the first-ever single-day fundraising campaign in University history and make your gift on December 3.
How will you make a difference?
Capitalize on your social media voice and let the world know that you will be giving to EMU on December 3. Use the image to the right and post it as your profile picture to let others know you are committed to giving back to EMU. Join the EMU #GivingTuesday event on Facebook to tell use you're taking the pledge to give back to EMU on December 3.
Share and influence:
The power of #GivingTuesday is YOU! You help make it happen. We need you, our alumni, friends, faculty, staff and students to spread the message and celebrate giving back to Eastern Michigan. That's 200,000 voices uniting as one for Eastern Michigan University.
Save the date and join us on December 3 to make your gift to Eastern Michigan. We encourage gifts of all sizes to any fund on campus that is most meaningful to you.
Don't know where you want to give back? Not a problem! The "Browse our Funds" button allows you to see a snapshot of some of our most popular funds this year to help you narrow down your choices.
Have more questions or concerns? Need more information? Want to make a gift by phone or schedule to have your gift picked up from campus? Jackie Richardson, director of annual giving at the EMU Foundation is ready and waiting for your questions! Reach her by email at email@example.com or call 734.481.2330.
Below are general questions and answers found on the #GivingTuesday website. For more information on the National Day of Giving, please visit givingtuesday.org.
Question: What is #GivingTuesday™?
Answer: #GivingTuesday™ (#GT) is a movement to create a national day of giving to kick off the giving season added to the calendar on the Tuesday following Thanksgiving, Black Friday and Cyber Monday. The second annual GivingTuesday is on December 3, 2013. In the same way that retail stores take part in Black Friday, we want the giving community to come together for #GivingTuesday.
Question: How did #GivingTuesday start?
Answer: New York's 92nd Street Y was the catalyst and incubator for #GivingTuesday, bringing the expertise of 139 years of community-management to the project and providing #GivingTuesday a home. The United Nations Foundation joined as partners, bringing their strategic and communications clout to the project. An amazing team of influencers then offered their ideas, contacts and wisdom to help shape and improve the concept. A powerful list of corporations and non-profits agreed to be founding partners, helping spread the word and committing to their own #GivingTuesday initiatives. Since then, countless organizations, friends and leaders have all added their support and talents to make #GivingTuesday a reality.
Question: Did #GivingTuesday make a difference last year?
Answer: In 2012, we had more than 2,500 recognized #GivingTuesday™ partners from all 50 states of the United States. The collective efforts of partners, donors and advocates helped fuel a marked increase in charitable giving on GivingTuesday.
Blackbaud processed over $10 million in online donations on 11/27/12 – a 53% increase when compared to the Tuesday after Thanksgiving the previous year. DonorPerfect recorded a 46% increase in online donations and the average gift increased 25%. More than 50 million people worldwide spread the word about GivingTuesday – resulting in milestone trending on Twitter. Not too shabby, right?
EMU Foundation is located at 1349 S. Huron Street, Ypsilanti, MI, USA 48197 Phone: 734.484.1322