Eastern Michigan University Seal

Policies, Rules and Regulations

Chapter Name: Marketing, Communications, Printing and Reprographics, Copyright, Advertising, Licensing and World Wide Web

Chapter No. 4.1

Issue: University Marketing

Effective Date: 12-2-2003

UNIVERSITY POLICY STATEMENT

To insure that all communications representing the University are of high quality, present EMU consistently and accurately, conform to policy approved by the Board of Regents and adhere to style and standards guidelines, it is University policy that they be reviewed and approved by University Marketing and Communications unless otherwise specified by the Executive Director for University Marketing and Communications or the President.

UNIVERSITY PRACTICE

University Marketing and Communications develops and maintains comprehensive style and standards guidelines, and reviews and approves material covered by this policy.

RESPONSIBILITY FOR IMPLEMENTATION

The Executive Director for Marketing and Communication is responsible for management of this policy.

SCOPE OF POLICY COVERAGE

This policy applies to all University employees and students.  Communications that utilize the name Eastern Michigan University, are paid for by University funds or funds administered through a University account and are intended for off-campus distribution are subject to this policy.  These include:

The following are exempt from this policy:

Authority for Creation or Revision:

Minutes of the Board of Regents: December 2, 2003, para. .6194M.