The Professional Education Center at EMU

Eastern Michigan University

The Professional Education Center

Developing Corporate Entrepreneurship

Who Should Attend?

Mid-level and/or senior managers who are interested in building   a competitive advantage through the creation of new ideas to meet the needs of a rapidly changing environment and/or those who are interested in developing an organization which can turn innovative ideas into organizational realities

Program Format and Content

This 3 day workshop will assist participants in evaluating the entrepreneurial culture and climate in their organization, identify the barriers to entrepreneurial activity, and develop a framework for overcoming those barriers and fostering entrepreneurial activity.

This program is highly interactive with brainstorming sessions, breakout discussion groups, and a series of assessments and exercises designed to help you:

  • Assess your organization's entrepreneurial climate
  • Develop strategies for overcoming barriers to entrepreneurship
  • Create practices to foster entrepreneurial activity
  • Identify opportunities and develop practices to take advantage of them

Pre-Program Assessment

Participants will be asked to complete a Corporate Entrepreneurship Audit

Day One

Evaluate the Corporate Entrepreneurship Audit to identify internal barriers to entrepreneurial activity and potential opportunities in the environment

Day Two

Building structures and systems that encourage entrepreneurship such as entrepreneurial teams and proactive strategies

Day Three

Turning great ideas into reality, implementing ongoing entrepreneurial policies and practices