by Amanda Skowronek, Published June 13, 2013
YPSILANTI - Nearly one month ahead of schedule, Eastern Michigan University has surpassed its 100 Grand in 100 Days challenge set forth by an anonymous donor.
The goal was simple. Raise $100,000 in donations from new donors over 100 days. EMU burst past the finish, raising more than $115,000 from more than 760 new donors.
"This truly was a campus-wide initiative," said Tom Stevick, vice president for advancement and executive director of the EMU Foundation. "We are thrilled with the involvement from campus; faculty and staff, students, alumni and friends all helped make this a reality."
The challenge reached out to students, alumni, faculty and staff, and friends through social media, email, phone, and peer-to-peer solicitations to help make the campaign a success.
For alumnae Dina Hough (BA03, MS11), the challenge provided the perfect opportunity to establish an endowed scholarship to support graduate students in Hotel Restaurant Management with a passion for research.
"For me, giving back to Eastern was really important in helping students not only see the value of the education that they get, but recognize that they are supported not only here on campus, but by those of us who have actually graduated," Hough said.
The Honors College took this challenge and ran with it, reaching out to alumni, friends, and current students to make them aware of the opportunity.
"I had initially heard about the 100 Grand in 100 Days challenge through the Honors College newsletter," said Joe Eilerman, a senior studying German for Business. "And with that, I decided that I had an extra $20 and it could go to a very good cause that has helped me."
Many corners of campus will benefit from the challenge; from scholarships to department funds to student initiatives and athletic teams, it was a community wide effort to support EMU.
"This was a resounding success, and just one more link in the lifelong relationship that alumni, students, faculty and staff, and community members will have with EMU," Stevick said.