April 20, 2014

Eastern Michigan University's PRSSA Chapter teams up with Franco Public Relations Group for The Salvation Army's Online Red Kettle Campaign

by Marcie Cicciarelli, Published November 08, 2013

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YPSILANTI – Eastern Michigan University students from The Eleanor Wright Chapter of the Public Relations Student Society of America (PRSSA) are partnering with Franco Public Relations Group in Detroit to raise funds and awareness for The Salvation Army’s Online Red Kettle Campaign.

The online fundraiser is part of the Salvation Army’s annual Red Kettle Campaign, the nonprofit’s largest national fundraiser. The EMU community is competing against other state colleges and universities to raise funds through an online donation site or through a text-to-donate component.

“The goal is to raise more funds than the other participating schools,” said Emily Vontom, president of EMU PRSSA. “More importantly, we’re raising money to help those in need this holiday season and beyond.”

All donations made to the EMU PRSSA online Red Kettle will support those in need within the community and count towards EMU’s goal of $3,500.

Donations can be made to the EMU PRSSA Red Kettle or by texting “EMUgives” to 71777 now through Friday, Jan. 31, 2014.

Last year’s Kettle drive helped The Salvation Army provide more than 23,500 meals and more than 12,000 nights of shelter to those in need in Washtenaw County alone.

All donations are welcome. Consider what your gift can provide:

  • $10 helps to feed one person for one month 
  • $25 helps to provide one coat to keep a child warm
  • $50 assists with services such as meals, lodging, transportation and clothing for a family victimized by fire
  • $120 feeds one person for a year
  • $1000 provides one month of shelter, counseling and meals for a homeless family

 For additional information or questions, please contact Marcie Cicciarelli via email at mcicciar@emich.edu.

About The Salvation Army of Washtenaw County

Operating from service centers in Ann Arbor and Ypsilanti for more than 100 years, The Salvation Army is a faith-based, non-profit organization dedicated to serving people in need without discrimination. This past year, The Salvation Army of Washtenaw County was involved in providing 23,506 meals and 12,017 nights of shelter. The Salvation Army of Washtenaw County allocates $.82 of every dollar it raises to providing counseling, character-building, recreational and emergency services directly to people in need each and every day of the year. For more information about The Salvation Army of Washtenaw County, please visit us at www.sawashtenaw.org or call 734-668-8353.

Emily Vontom

evontom@emich.edu

734.487.6895

Contact: