Press and Media

Can you help?

We would love to come to your community to provide a concert or work with other musical ensembles. To make these concerts a success the EMU Choir has long relied on volunteers in the local communities to play an important role in the promotion of the concerts on tour. If you are interested in being a part of the planning team or if you would like to discuss a potential concert please contact the tour manager at

Below are some ways that you can help:

  • Poster and Flyer Distribution

    • Distribute posters and flyers in your area provided by EMU.
    • Examples: businesses near the concert venue, heavy traffic areas, music stores, music buildings/student centers, music schools, coffee shops, community centers, office break rooms
  • Poster/Flyer Coordinator

    • Receive bulk package, which other volunteers will pick up.
    • Coordinate efforts of various people distributing posters/flyers to ensure key areas are covered, and avoid duplication.
  • Special Groups

    • Identify special groups for targeted promotion.
    • Examples: Musical groups (e.g. youth and adult community ensembles, music academies, music clubs) and non-musical groups (e.g. Rotary, Lions, Kiwanis)
    • Call or visit special groups and suggest they:
      • Announce the concert at meeting/rehearsal
      • Posters/flyers at meeting/rehearsal
      • Sell tickets at meeting/rehearsal
      • Get member mailing list or email list
      • Hand-deliver posters/flyers to special groups
      • Follow-up with special groups after posters/flyers delivered
  • Churches and Synagogues

    Note: EMU will have mailed a promo kit to churches and schools. The promo kit contains a poster and small number of flyers. If groups, schools or churches need more, you can either supply them from the poster/flyer coordinator, or ask how many the church needs, tell EMU, and we'll send them directly to the church.
    • Call or visit a church you're personally connected with and suggest they:
      • List the concert in their Sunday bulletin
      • List the concert in their newsletter
      • Announce the concert during Sunday service
      • Insert flyers in the Sunday bulletins
      • Set out stack of flyers in the church
      • Put up posters in the church
      • Encourage young people in the congregation to attend
      • Invite young people to sell tickets
  • Schools

    • Email school directors encouraging them to bring their students and share the eFlyer.
    • Download an e-flyer and press release from Press and Media.
    • Write a personal cover letter to accompany EMU mailing to schools
    • Hand-deliver posters/flyers to key school directors
    • Follow up with school directors
  • Mailing Lists

    • Identify mailing lists (e.g. professional symphonies, concert series)
    • Get mailing lists (if you have a personal connection that would yield a better result than a "cold call" from a EMU representative)
    • Social networking
    • Post concert information on personal accounts (e.g. Facebook, Twitter)
    • "Like" the EMU ensemble Facebook page
    • Forward concert e-flyer to people in your personal and professional network.
    • Download an e-flyer and press release from Press and Media.
  • Alumni

     Network with EMU alumni
  • Major Media

    • Help EMU representatives identify major media outlets (print, radio, TV)

    Note: EMU deals directly with major media outlets, sends press kits to music critics and station program directors, pursues editorials, interviews, previews and reviews, secures calendar listings, responds to press inquiries and places paid advertising

    • Share personal major media connections with EMU
    • Collect major media coverage after the concert (reviews)
  • Non-Major Media

    • Help EMU representatives identify non-major media (local papers, etc.)
    • Contact non-major media (if you have a personal connection that would yield a better result than a "cold call" from an EMU representative)

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