Brand Standards

Our brand identity is more than our logo. It’s a system of core elements and guiding principles combining to create a distinctive look and feel that people will immediately recognize as Eastern Michigan.

When we execute our brand, there’s a reason behind every visual or verbal decision. The information on this website is designed to help you make those decisions. It reflects the thought process that went into creating the brand and offers guidelines for making it work.

Please reach out to us if you need additional guidance on how to implement the EMU brand. 

Work With Us

The Division of Communications is here to help you with your next marketing or communications project. Do you need a head shot? Or help marketing your program? Please tell us more, and a member of our team will respond to you.

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