Effective Program Development

Course Fee: $300

This course addresses mission-driven program design and outcomes. It covers the importance of needs assessment, asset identification, research-based findings of needs, inclusive program strategies, program implementation strategies, logistics, marketing, and evaluation strategies. In addition, the need for allocation of program-related resources (staffing, space, and funding) is also addressed. The course is arranged into four primary areas.


  • Understand the framework for effective program design.
  • Gain an understanding of the importance of strategic planning for effective program design.
  • Understand how to determine appropriate resource allocation for programs.
  • How to market your program(s).
  • How to evaluate nonprofit programs.


  • Introduction
  • Framework for Program Planning
  • Program Design and Development
  • Resources and Promotion
  • Program Evaluation
  • Putting it All Together


  • Video lectures.
  • PowerPoint presentations.
  • Readings.
  • Other video resources.


  • Multiple choice comprehension quizzes for each module.
  • Cumulative essay questions requiring critical thinking and analysis.

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